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From e-commerce best practices to the latest Samba news we cover the topics that will help you position your online business to better succeed in today's evolving marketplace.

Sender verification, one-click unsubscribe, spam rate maintenance. Will your email marketing stand up to the new Google and Yahoo rules? Stay safe with Samba
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There are many scoring segmentation models and one of the most popular is the RFM. This model is nothing more than assessing points in three categories–Recency, Frequency, and Monetary.
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But every existing customer can become a long-term client, with significantly lower costs than attracting a new one. Furthermore, repeat customers bring higher average order value compared to first-time customers. You can achieve that goal with Samba.ai!
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“In terms of price-to-performance ratio, Samba belongs to the best solutions on the market.” And other reasons why have Košík.cz chosen Samba.ai for their marketing automation and email campaigns.
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We have compiled eCommerce marketing most frequent terms and abbreviations. It helps you not only better navigate the Samba.ai interface but understand the principles of eCommerce marketing.
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Learn how Samba's Personalization can help you keep your visitors more engaged with your e-shop and shopping longer.
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